Is 2025 a Good Time to Buy in Turkey? Market Trends for Foreign Buyers

2025 Market Overview: Property for Sale in Turkey for Foreign Buyers

For many foreign buyers, 2025 continues to be a good time to enter Turkey’s property market, especially with property prices still well below those in comparable countries. Even after years of strong growth, property for sale in Turkey remains affordable in both major cities and coastal regions. A growing number of foreigners are targeting Turkey as an accessible market with high-quality housing, modern developments, and a clear purchase process.

Despite global uncertainties, buying property in Turkey is supported by strong fundamentals. Home values have stabilized after the sharp increases of recent years, creating a balanced market where prices are increasing at a steadier rate. Foreign buyers now have more predictable pricing and the potential for future gains. 

Analysts expect a continued increase in key regions, especially where demand is rising, and new development is limited. In particular, locations with growing infrastructure, rising population, and limited land availability, such as the central districts of Istanbul, are expected to maintain upward pressure on prices. The lack of new housing supply in these areas, combined with consistent demand from locals and foreigners, supports this outlook. 

Rental returns are another advantage for foreign investors in 2025. In popular areas, rental yields remain high, especially in short-term holiday markets and major urban centers. Tourism continues to drive seasonal rental demand, while growing local populations in metropolitan areas sustain ongoing housing demand. Combined with lower buying costs, this makes it a practical option for income-focused buyers.

Foreign Investor Demand in 2025: Who’s Buying, and What Do They Seek?

International buyers continue to play a major role in Turkey’s real estate market in 2025, although their overall share has decreased compared to the peak years of 2021 - 2022. According to the Turkish Statistical Institute (TÜİK), Russians remain the largest group, having purchased about 4,867 homes in 2024, over 20% of all foreign transactions. However, it's important to note that official title deed registrations in 2024 may include purchases made in earlier years (e.g., 2021 - 2022) when demand surged due to geopolitical shifts. Their motivations include seeking financial stability, relocating due to geopolitical tensions, and enjoying a lifestyle upgrade. 

Buyers from the Middle East, especially Iranians, are another significant segment, often drawn by cultural familiarity and the potential for long-term investment. In addition to cultural ties, geographic proximity and the greater social and economic freedoms offered in Turkey compared to their home countries play a key role in their decision-making. 

European buyers, including a notable share from Germany, also maintain interest, attracted by affordable prices and favorable exchange rates.

Investor motivations vary. Many are looking for a second home, retirement base, or a holiday property on the coast. The prospect of income from holiday lettings also attracts buyers, with Turkey’s booming tourism industry supporting strong rental yields. The $400,000 investment route to Turkish citizenship remains in place as well, making lifestyle and long-term value important factors in purchase decisions.

There’s also a diversification in location and property preferences. Istanbul remains the top city for foreign buyers due to its business appeal, accounting for about 35% of transactions. Still, Antalya has nearly matched it (34%), becoming a major coastal destination for vacationers and retirees. This figure includes not just the city of Antalya itself but also the broader province, including popular areas of Alanya, Side, Belek, and Kemer, which are particularly favored by European and Russian buyers for living and investment.

Beyond the usual hotspots, interest is also expanding to emerging markets like Mersin, as foreigners look beyond traditional hotspots. Additionally, the focus has shifted from fast-track citizenship to rental potential, long-term use, and value appreciation, showing that foreign buyers are taking a more strategic approach.

Challenges and Risks in the 2025 Turkish Property Market

There are also a few risks to keep in mind. Any foreigner considering buying property in Turkey in 2025 should weigh the following challenges:

• Building quality and developer reputation: The Turkish real estate market is diverse, and while there are many high-quality new developments, there are also projects where build standards, delivery timelines, or after-sales service may differ. For foreign buyers unfamiliar with local companies, it’s important to conduct basic due diligence — working with reputable developers and licensed agents is crucial in avoiding misunderstandings or delays.
• Changes in local rules or practical limits: These factors may affect some buying decisions, such as foreign ownership limits in certain zones or restrictions on short-term rentals in residential buildings. These are typically specific to particular municipalities or building complexes, not nationwide policies, but it’s worth checking in advance. A professional agent can clarify these details based on the type of property and region you’re considering.
• Liquidity and market oversupply: In some areas, there’s a concern of oversupply, which could limit short-term price growth and make flipping properties harder. Additionally, the drop in foreign buyers means properties aimed squarely at that segment (luxury coastal condos, for example) might stay longer on the market, therefore, you may need to hold onto the property longer to see a profit.

How to Buy Property in Turkey: Tips for a Smooth 2025 Purchase

A successful purchase of property in Turkey as a foreigner starts with making clear, informed decisions from the beginning. 

Define Your Goal: One of the first steps is to define the purpose of your purchase. Each goal requires a different approach — buying a holiday home for occasional stays, investing for rental income and future resale, or planning a permanent move. Properties ideal for personal use may differ from investment properties, and permanent residency needs might call for different neighborhoods or types of homes than short-term stays.

Understand Location and Nationality-Based Restrictions: While most foreigners can purchase property across Turkey, there are key restrictions to be aware of. Some nationalities face specific regional limits, and in areas with a high concentration of foreign residents, especially in popular coastal cities, the government may suspend new residence permit applications. This doesn’t prevent property purchases, but it may affect residency eligibility. It’s essential to check whether the property you plan to buy is in an area currently open for residence permit applications, and whether there are any special rules tied to your nationality. 

Work With a Reputable Real Estate Agent: Turkey’s real estate sector is well-regulated, but like in any country, buyers should avoid relying solely on promotional materials. Working with a reliable local expert provides transparency, accurate documentation, and informed decision-making. TERRA Real Estate, a trusted agency since 2004, will guide you through the purchase process. 

Consider Residency or Citizenship: Foreign buyers who purchase real estate above a certain value are eligible for residency or Turkish citizenship under the country’s citizenship by investment program. While not every buyer will pursue this, understanding the requirements can help shape your purchase strategy. However, not all properties or projects automatically qualify - your agent can verify the eligibility of the property and meeting all legal criteria before proceeding with the application.

Evaluate Rental Income Potential: Many foreign buyers choose homes in areas with strong tourism or long-term rental demand to generate steady returns. Properties in coastal regions, university towns, or central areas of major cities often perform well in the short- and long-term rental markets. Consider seasonal tourism trends, proximity to attractions or transport, local restrictions on short-term rentals, and competition in the area.

Consider the Development of the Area: Location also matters when it comes to long-term value. Pay attention to the current and future development of the area you’re considering. Regions with well-developed infrastructure or planned transport upgrades, shopping centers, or government projects often see faster property appreciation. Some buyers prefer emerging neighborhoods where prices are still relatively low but expected to rise as new infrastructure is completed. 

Inspect the Property: If visiting in person isn't possible, many agencies offer high-quality virtual tours or live video walkthroughs. This allows you to assess the layout, materials, and surroundings remotely. Confirm whether the property is delivered as shown, especially in off-plan projects.

With proper guidance, foreign buyers in Turkey can make smart, confident choices in 2025. 

Making the Most of Turkey’s Real Estate Opportunity in 2025

Turkey’s real estate market in 2025 remains active and resilient, providing strong potential for both price growth and rental earnings. TERRA Real Estate, a licensed agency since 2004, offers a diverse portfolio of properties in key locations including Antalya, Alanya, İstanbul, and Mersin. 

We provide comprehensive services, including legal support, property appraisals, assistance with obtaining Turkish citizenship through investment, and help international buyers find properties that align with their financial goals and lifestyle preferences. Whether you're looking for a vacation home, a rental property, or a long-term investment, TERRA Real Estate can assist you in finding the right property and navigating the Turkish market with confidence.